Jeremy's Work at Home Journal

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Friday, September 01, 2006

7 Simple Tips to Top Search Engine Rankings

Use these non-techie secrets to move up in the world of search
engines. Search Engine traffic is one of the best kinds of web
site traffic. Targeted traffic is pre-qualified traffic that's
already interested in your website content. In other words, they
see your site on a list of results because they were searching
for information about the subject of your website.

These are strategies and are not guarantees that I have used
with my own websites with success. To increase your site
visitors' leads and sales; implement these simple search engine
techniques to rise to the top:

1. Register Your Keyword Rich Domain Name - Use your keywords
or a keyword phrases in your domain name. It creates brand
awareness. Use these resources for your wholesale priced domain
names.

2. Learn Basic HTML - A lot of search engine optimization
techniques involve editing the basic HTML code. At least you
should be able to view the source code of any page and
understand what it all means, and basically edit it as necessary.

3. Create a Top Notch Page Title: Title tags are key because
all search engines give the tag a lot of weight. Put your
keyword phrases into this tag. Avoid using extra words linking,
non-descript company name or home page. Think of this tag as the
"Title Keyword Tag". It should reflect exactly what your page is
about. Focus on using the keyword phrases people might be using
in the search engine to find your company.

4. Description Meta Tag. Some search engines will include the
description below your title. Carefully choose 20 of your most
important keywords and write a 200-500 character sentence about
your site. Don't just repeat your title but write with different
keywords. Some search engines prefer just the description Meta
tag and some will use both title and description tags.

SEO TOOL TIP: Here are a few tools:
http://www.instantm arketingsecrets. com/keyword. htm
http://www.smtek. info/cgi- bin/keyword- tool.cgi
http://www.goodkeyw ords.com

5. Keyword Meta Tag. Since keywords you or I think might be
great keywords for your site may not be what people are actually
looking for. To find the best keywords for your site, look for
the highly searched and target keywords/keyword phrases related
to your site and put them in a list.

Power Marketing Tip: Leave out the commas between your
keywords, so the search engine can group the words into any
phrases someone is looking for. This way your words take up
minimum space with maximum combinations.

6. Keyword Density. The ratio of keywords on your page to non-
keywords is called Keyword Density. For example, you have 100
words on your page and three of those words are "piano" or
"pianos", then you will get a keyword density of your text for
the word "piano". Aim for a keyword density on your site from 3-
20%. This will offer you a good range.

SEO TOOL TIP: You may analyze your page density by using this
online tool: http://www.keywordd ensity.com/

7. Header Tags. Search engines place emphasis on the header
tags so make sure you have your H1 tag on your web page. Use CSS
(cascading style sheets) to avoid the problem of your text
appearing too large when using html for this tag. Use the other
header tags (H2, H3, and H4) throughout your web page.

If you want long lasting traffic that will come back for more
again and again, implement the above simple SEO tips. Aim for a
simple clean look and design for your web site. Develop your
site with premium and keyword rich copy, according to how it
will benefit your visitor. Use these powerful but simple SEO
tips and rise to the top to get the best traffic.

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© Earma Brown, 9 ebook author, web developer and business owner
Helps small business owners and writers who want to market
effectively online! She also mentors other writers and business
professionals through her bi-monthly ezine Passion to Profit
With Ebooks & More. Send any email to
passiontoprofit@ clickeasyebooks. com and receive monthly free
ebook or visit her on the web at http://www.clickeas yebooks.com
for more Internet Marketing tips. http://www.writetow in.org

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