After I Send My Prospect To The Website
After I Send My Prospect To The Website, I Never
Hear From Them Again.
by Kim Klaver
Say you're on the phone with a customer prospect, discussing a
product that helped you with an achy knee, and they ask to see
a website. Where are you sending them?
Go visit that page yourself. Check this: Does it have
information about both the business and an array of products?
Is it immediately easy to see info about the product whose
story you were just discussing?
If you're sending them to your company home page, think again.
Chances are it's way to busy for the poor person to find the
product you were discussing.
That's why you're losing them - you sent them to the wrong
page. They're not looking for a business, but a product, and
not an array of them, but the specific one you were talking
about.
Do this: find the page on your company site that has the info
on JUST THE PRODUCT you like to market - the one that's helped
you the most. Send them to THAT page. It's like going to
Amazon.com and asking for info on a book you're looking for. Do
you expect to see a slew of other books instead, or info on how
to make money selling books online? Or do you expect to find
info on the book you are looking for?
This is the same.
If the link (URL) is really long, and you market a certain
product regularly, consider getting a related domain name, and
having it forward to that product page. Make it easy on your
customer.
For example, one of my students markets an achy knee product,
and right during the 3 Scripts Class, she got the domain name,
www.nomorachykneesf orme.com. She set it to forward to the
specific product page for that product on her company's
website.
Nice and direct for your customer.
And no more lost sales because the customer got totally lost on
the company home page when they're looking for a specific
product.
About The Author: Kim Klaver is Harvard & Stanford educated.
Her 20 years experience in network marketing have resulted in a
popular blog, http://KimKlaverBlo gs.com, a podcast,
http://YourGreatThi ng.com and a giant resource site,
http://BananaMarket ing.com
Learn to market to your customers effectively, and you'll see them again--in fact, they'll ocme back again and again! Sign up for your FREE money-making success course to find out how. Just send a blank e-mail to jeremyfive@getresponse.com. (This info is sent via autoresponder--you'll need to confirm your request in a separate e-mail which will be sent to you).
Want to learn even more? Pick up some information-packed e-books that will help out your business immeasureably. (3 e-books, actually):
www.jeremyfive.com/optin.html
Isn't it high time to take matters in to your own hands! Fire the boss! You can! Find out how, here:
http://.jeremyfive.tripod.com/honeyifiredtheboss/
All websites need traffic, the more the better. Find out how to get more traffic than you thought possible--FREE to get started! Visit: Traffic Swarm
Hear From Them Again.
by Kim Klaver
Say you're on the phone with a customer prospect, discussing a
product that helped you with an achy knee, and they ask to see
a website. Where are you sending them?
Go visit that page yourself. Check this: Does it have
information about both the business and an array of products?
Is it immediately easy to see info about the product whose
story you were just discussing?
If you're sending them to your company home page, think again.
Chances are it's way to busy for the poor person to find the
product you were discussing.
That's why you're losing them - you sent them to the wrong
page. They're not looking for a business, but a product, and
not an array of them, but the specific one you were talking
about.
Do this: find the page on your company site that has the info
on JUST THE PRODUCT you like to market - the one that's helped
you the most. Send them to THAT page. It's like going to
Amazon.com and asking for info on a book you're looking for. Do
you expect to see a slew of other books instead, or info on how
to make money selling books online? Or do you expect to find
info on the book you are looking for?
This is the same.
If the link (URL) is really long, and you market a certain
product regularly, consider getting a related domain name, and
having it forward to that product page. Make it easy on your
customer.
For example, one of my students markets an achy knee product,
and right during the 3 Scripts Class, she got the domain name,
www.nomorachykneesf orme.com. She set it to forward to the
specific product page for that product on her company's
website.
Nice and direct for your customer.
And no more lost sales because the customer got totally lost on
the company home page when they're looking for a specific
product.
About The Author: Kim Klaver is Harvard & Stanford educated.
Her 20 years experience in network marketing have resulted in a
popular blog, http://KimKlaverBlo gs.com, a podcast,
http://YourGreatThi ng.com and a giant resource site,
http://BananaMarket ing.com
Learn to market to your customers effectively, and you'll see them again--in fact, they'll ocme back again and again! Sign up for your FREE money-making success course to find out how. Just send a blank e-mail to jeremyfive@getresponse.com. (This info is sent via autoresponder--you'll need to confirm your request in a separate e-mail which will be sent to you).
Want to learn even more? Pick up some information-packed e-books that will help out your business immeasureably. (3 e-books, actually):
www.jeremyfive.com/optin.html
Isn't it high time to take matters in to your own hands! Fire the boss! You can! Find out how, here:
http://.jeremyfive.tripod.com/honeyifiredtheboss/
All websites need traffic, the more the better. Find out how to get more traffic than you thought possible--FREE to get started! Visit: Traffic Swarm
posted by Jeremy @ 3:42 PM
0 Comments:
Post a Comment
<< Home